How To Create The Perfect Pinterest Profile And Drive Traffic To Your Blog

I had an overwhelming amount of requests on my last post for tips on how to get started with Pinterest and use it to drive traffic to your blog. When I first started blogging, Pinterest was an app that was not on my radar at all. I actually thought Pinterest was just a personal scrapbook where you save random stuff like recipes and wedding ideas. Pinterest is actually those things, but it’s so much more!

I didn’t realise that Pinterest could be a great source of traffic till I stumbled across it on an article that talked about ways you could drive traffic to your blog. I was intrigued, but I was shocked when I found out that 90% of some bloggers traffic came from Pinterest.

I wanted to know more so I read many articles which were mostly confusing, but I slowly began to get it and now my Pinterest game is improving! I’m shocked at how Pinterest brings a steady amount of traffic to my blog. I can’t say the same about my other social media accounts which only peak whenever I post something new and I don’t have the time to post daily.

Before I begin, I am by no means a Pinterest expert. I think I’m the last person that should be giving advice on Pinterest but since a lot of people really want to know how to use Pinterest from my perspective, I am happy to make this post!

My traffic from Pinterest is also pitiful compared to other bloggers and I am still figuring it out. I only started using Pinterest last month after half-assing it for 3 months! The improvement is amazing and thats why I’m beginning to really like Pinterest. So as I go along, I will continue to share what I have learned from Pinterest to you!

So What Is Pinterest Anyway? 

Pinterest is a social media/ bookmarking site that allows you to share, search and “pin” any interesting image you find on the internet. You can organise your interests in board, re-pin other people’s photos and follow them. Pinterest is filled with photographs, recipes, informatics and many more stuff. Which is why it is perfect for bloggers.

How Does The Algorithm Work?

The reason why I like Pinterest in particular is because your feed is highly tailored to your interests. If you have ever used Pinterest, you would notice that when you search for something (like chicken nuggets) and go back to you home page, similar photos of what you searched for will begin to pop up on your feed.

This good as a blogger because your stuff can pop up on someones homepage without you having thousands of followers or re-pins. However, I recently learnt that Pinterest favours accounts that pin often. So I strive to pin 5-10 things each day.

Creating Your Pinterest Profile

Your profile is really important in Pinterest and it’s important for it to be visually pleasing and easy to read/navigate. With a good profile, you will appear higher in search results and allow readers to visit your blog! Here are some of the things our Pinterest profile needs:

  1. A business account.
  2. An easy to read bio that explains what your blog is about.
  3. A profile picture
  4. An explanatory username
  5. Seven to twenty boards related to your blogging topic.

 

First of all, you need to create a business account. Which you can easily do here. Having a business account gives you access to Pinterest analytics and ads. Which is invaluable for a blogger. Just like viewing your blogging stats, it’s also good to view your Pinterest stats to see what Pins were popular, insights into your followers and average daily impressions! Here’s a snapshot of my recent stats!

Screen Shot 2017-08-20 at 10.18.56 AM

Quick Tip: You also need to confirm your website is yours on Pinterest! Here’s a guide to help you achieve that.

Now, on to my Pinterest profile. I currently have 16 boards consisting of things I enjoy but are somewhat related to my niche. I add a new board every 2 weeks. Theres a lot of makeup, hair, beauty and photography pictures/tips.

It is important to pin within your niche because the if people that follow you are interested in your pins, they will probably click and visit your blog!

Your bio also needs to convey what your blog is about in a few words. Be direct and straight to the point. There’s usually no need to beat around the bush in the bio section. The perfect bio should ideally explain what you do and there should be a link to your website so people can visit it straight from your profile!

Screen Shot 2017-08-17 at 11.11.48 AM

 
It may be helpful to have a username that contains a tagline of what your blog is about. This is to make it easier for people visiting your blog and pinning your posts to know what type of blogger you are.

Finally, a profile picture. Duh! You don’t need to think too much about this one because I didn’t. Just make sure you have a profile picture there! You could use a clear selfie of your face and you’re good to go!

 

Pinterest Boards

Once you’re done with your bio, you can usually start searching for photos and pinning right away! Search for things relevant to your niche that can be organised in a board. Once you see something you like, click the pin button and create a board for it to be located it. It’s that simple!

Here are some things a board needs:

  1. A strong description (Oops I haven’t completed this lmao.)
  2. A straight to the point title.
  3. Cohesive set of posts with a minimum of 20 pins.

It’s also good to pin popular and visually appealing pins. It seems like the more popular a pin is, the more people will find it and consequently visit your page. So because of that, I strive to strategically pin high quality or popular pins each time.

You may also need to create a separate board for your blog so all your personal blog pins go there.

Screen Shot 2017-08-18 at 6.39.07 PM

Once you’re pinning other people’s photos, you can inject some of your personal pins into the mix! However, you shouldn’t spam your boards with all your pins. 80% of your pins should be other people’s pins and 20% should be yours. So always try to balance it out.

That is all you need for making you Pinterest profile ready! Once you have a legit looking profile, you will definitely get more visits to your blog.

I sincerely hope this was as helpful as possible. I was once confused starting out on Pinterest so I’m happy to be helping other people navigate this website even though I’m still a baby blogger/Pinterester.

This post is just how to build an optimum Pinterest profile but there is so much more things you can learn about Pinterest too.

In my subsequent posts, I will discuss about making your images pinnable, how to edit them and promote them and pinning strategies to increase your exposure. These tips really increased my engagement and I hope they work for you too.

Thank you so much for reading and give my baby Pinterest account a follow!

Instagram ~ Facebook ~ Pinterest Twitter

My 6 Apps For Better Blogging

I have been blogging for a little over 4 months now and it has really been a lot of fun so far.  Blogging is fun, but it can also be a lot of work. Using apps makes blogging easier and better for me. Without it, I would literally be a hot mess. Here are some of the apps I use on my iPhone and Macbook for better blogging!

WordPress

Duh, WordPress.com has an app! It’s an amazing app because it connects the community of WordPress bloggers together in a single stream. It’s also really easy to use and see all the people you follow. Think of it as Instagram, but for blogs. You can tag your posts, search for blog posts under categories or tags and even follow blogs.

You can also edit your website, write and publish blog posts all within a few swipes of your finger. It has made blogging so much easier because I do not rely on my laptop so much anymore. I can literally blog on the go! Also, a large proportion of my traffic comes from the WordPress Reader and Pinterest so I am very active on this app!

 

MinimaList

If you love a no-nonsense, simplistic to-do list then this app is perfect for you. Most reminder and to-do list apps are somewhat complicated for me. I wanted an app that I could simply write a task and strike it off when I was done. I use this app to keep track of all my blogging ideas and chores and it’s great for keeping me organized!

Photoscape- X

Unfortunately this app is only available to MacBook users. If you happen to own a MacBook, this app will take your editing game to the next level. I edit all my Instagram photos and blogging photos here and it is really simple to navigate and use! It has filters, collage makers, graphic and even a gif maker. I’m very glad I discovered this app!

IMG_39912.jpg

 

Instagram

Instagram is really popular among bloggers because it is a great way to get your blog out there. If your blog relies heavily on visuals then Instagram is the perfect app to use. But having great photos is only half the battle on Instagram right? There is a bit of skill that goes into using the ‘gram that I’m yet to hack completely!

Instagram is one of the first social media sites I joined. I have been on Instagram for 5 years now but I finally started from scratch created a separate Instagram for my blog 3 months ago. I currently have 460 followers and I actually prefer this account to my personal account because there is so much more engagement there!

Followers +

If you use Instagram for blogging, I would suggest you download this app to track who follows and unfollows you. It is helpful because a lot of  people on Instagram follow you just to unfollow you 2-3 days later. This is because they are using bots. With this app, you will know exactly who they are and act accordingly! Speaking of followers, I would also love to do an Instagram blog series once I reach 500 followers there. Would you like to see it? 

Pinterest

I started using this app recently but I didnt even know Pinterest was a form of social media till 2 months ago. I didnt know what is was used for and I also didn’t know that it was such a great way for discovering blogs and driving traffic to yours. Ever since I started implementing some simple tips, I have seen a massive increase in Pinterest traffic on my blog. I still haven’t hacked this site yet, but I will definitely share some tips when I am absolutely sure of what works!

Thank you for reading! I hope you enjoyed this post. What apps do you use for blogging? 

Instagram ~ Facebook ~ Pinterest Twitter

6-apps-to-make-blogging-easier.jpg

 

The Foundation Tip That Changed My Makeup Game

I always dreaded crowded or hot places because once I started sweating my makeup seemed to glide right off my face. My foundation also sat on my face instead of being an extension of my face. I spent hundreds of dollars on foundations and setting powders in the hopes that I would be able to avoid a foundation mishap outside. Setting powders helped for a bit, but it did not give me the flawless look I so desperately wanted to have. It wasn’t until I discovered this makeup tip that my makeup game took a complete 180!

The commonly accepted way of applying makeup is wearing Primer, Foundation/concealer then Powder. But what if I told you I apply my foundation as Primer, Powder then Foundation.

Foundationtip

I know I sound crazy,  I thought it was completely crazy at first. Why would anyone wear powder before foundation? I actually discovered this technique from a video by Wayne Goss on YouTube. Wayne Goss is a makeup artist who gives a lot of unorthodox advice about makeup which actually works. Once I started using this tip my makeup does not budge. I live in Nigeria which is basically summer 24/7 and even in this very hot weather my makeup does not budge. This technique also made my makeup appear more smooth and flawless which is a double plus!

First Step – Prime

GOSH

Moisturise your skin and apply a pump or two of primer all over your face. I use GOSH Velvet Touch Foundation Primer.  Primer is a really good makeup product that will allow your foundation look more smooth because it fills in your pores. Instead of having the foundation sit on your face, the primer will give the foundation an even base to work with. If you have dry skin, this step is very important for avoiding a cakey makeup look.

Second Step – Powder

powder.jpg

Using a powder brush, apply a light coat of powder all over your face. The more coverage the powder has, the better because this means you will not need to use a lot of foundation in the next step. The powder fills in the lines in your skin and allows the base for the foundation to be smooth and actually settle as opposed to gliding and sliding everywhere. I’ve been using Mac Studio Finish powder in NC 55.

Third Step – Foundation

foundation.jpg

Because you applied powder before which has a bit of coverage, you will notice that you do not need a lot of foundation in this step. I literally only need 2-3 pumps of foundation at most. Which is great because I don’t like using a lot of foundation. I just apply a bit on a foundation brush and rub in circles all over my face till it is evenly applied! I’m using my all time favourite foundation Maybelline Fit Me Matte and Poreless Foundation.

Final Step (Optional) – Powder

If you have oily skin or you just want more coverage, lightly apply powder on your T-zone or all over your face. Do not apply too much powder here to avoid your face looking cakey!

That’s it! I have been following this makeup tip consistently for a couple of months and my makeup game has seriously stepped up a notch. I no longer carry a powder to retouch my makeup throughout the day, I have minimal shine and my face looks more flawless. It was a truly life changing tip!

IMG_3958.jpg

I challenge you to try this tip for a few days and see how it fares. Thank me later. Or better yet, thank the makeup guru Wayne Goss!

Have you tried this tip?

Instagram ~ Facebook ~ Pinterest Twitter

This post contains affiliate links!

My Not So Secret Beauty Cleanser For Flawless Skin

I am one of those odd unicorns that has skin that can be classified as  “Normal”. It is neither Dry nor Oily and it’s definitely not Combination. I can humbly say that I have been blessed by the skin gods when it comes to that aspect. But although I had it easier in this area, I was plagued by hyper pigmentation and millions of tiny zits on my forehead. They were even more pronounced when I wear foundation!

I tried so many different skin care products and spent hundreds of dollars on cleansers, toners and masks in the hopes that it would remove some of the acne I was experiencing. As I bought many different products, I began to realise that my skin responded better to products that other people considered harsh. Toners that would normally dry out peoples skin were absolutely perfect for me. Cleansers that were too strong were not even strong at all on my face. I came to the realisation that my skin needed a strong but natural product to help tame the horrendous acne I was experiencing. This lead to my discovery of a Black African soap called Dudu Osun!

Dudu Osun has been here for as long as I can remember. In secondary school, I saw girls use this soap religiously and I wondered why anyone in their right mind would use a soap that is black. Fast forward to my Uni days in Manchester, after spending a lot of money on a cleanser that that didn’t work, I decided to find an affordable alternative which led me to the back of an African Caribbean store where I discovered Dudu Osun!

duduosunn

I initially did not use it on my face, but once my cleanser ran out, in a moment of desperation I used this soap. I loved it so much that I stopped using that cleanser and started using Dudu Osun. I haven’t looked back since.

Dudu Osun is made up of all natural ingredients including shea butter, honey, aloe vera, osun (Camwood), palm kernel oil, cocoa pod ash, palm bunch ash, lime juice and lemon juice. With so many lovely natural ingredients included I am not surprised it is doing wonders on my skin.

duduosun2

Something that I have noticed is that Dudu Osun is a strong soap. Do not get it in your eyes. I have made that mistake a couple of times and it was not fun getting it out. It is very harsh. It’s probably the reason why it works on my skin. lol

Dudu Osun is also a pimple zapper. Once I spot a pimple and I use it, the next day it is visibly smaller. It is also a preventative measure for future acne because it has antibacterial properties. I now have virtually no acne spots on my skin and I also have minimal acne scaring! I’m assuming this is because of the lemon and lime which have natural bleaching properties.

Dudu Osun is also extremely affordable in Nigeria and abroad. In the UK, a pack of 6 costs £6. Which is £1 per soap! I am now a big believer of not spending stupendous amount of money on beauty products when you can find one just as good (or even better) in a drugstore or market.

Most skin care products are down to trial and error so even though I may be raving about this product, it may not work for you. However, since it is affordable and most people that have tried it like it, it is definitely worth a buy!

You can find Dudu Osun at most African Caribbean stores or African markets. If you’d rather not go there you can order it directly on Amazon.

I hope you enjoyed this post! This soap is really my secret weapon for flawless skin. I really don’t worry about acne anymore and it is an amazing thing to check off your list!

Thank you for reading! Have you tried Dudu Osun? What did you think of it? 

Instagram ~ Facebook ~ Pinterest Twitter

This post contains affiliate links! 

The 1000 Followers Milestone!

Excuse me? OMG, me? What? A thousand people are following my blog?

I had a goal to reach 500 followers by the end of the year and this has completely exceeded my expectations!

I would like to sincerely thank you all for subscribing to my blog, continuously interacting with me and showing support. It is this continuous support that keeps me going! I don’t look at you all my people who are following me, I see you as a community of my friends.

This is such an amazing milestone to reach and it now feels weird looking at my follower count because I remember when I had 20 people following me. That was such an exciting time for me and now that I have reached 1000 followers, this is a similar, exhilarating feeling!

So what’s next? I can’t wait to see where this blogging journey takes me and see how I evolve as I continue doing this. I’m looking forward to working with different brands and websites! I currently live in Nigeria so getting some opportunities have been a bit of a challenge. However, I may be moving soon so that would definitely open more opportunities for me! Yay!

I also set a goal for myself that if I ever hit a 1000 followers on my blog I would get a custom domain. I would love more creative freedom on my blog but I don’t know if I should pay for WordPress Premium or move to WordPress.org yet. I’ll probably start with the paid versions of WordPress.com before I move to a self hosted website. I’m too lazy for all the technical stuff and I really love the ease of the community here.

I also started a new Instagram page for my blog a month ago. Despite the messy algorithm, I currently have 360 lovely followers there so it is going pretty well all things considered. So go over there and give me a follow!

Also trying to get into Pinterest too, I don’t know how to use that much so we’ll see how this goes!

Once again, thank you so very much!

Bloglovin  ~  Instagram ~ Facebook ~ Pinterest Twitter

The Basic Beauty Kit For Beginners and Lazy People

The world of makeup can be very overwhelming. There is always a new product to try or one to help you look more amazing. I started my makeup journey 4 years ago, after I graduated high school. I was just 16 then and although I had a pretty late start to makeup, I am now very comfortable with doing my makeup and using most products.
I think when you are new to the world of makeup, it is very difficult to know what products you need. Makeup is a very fun way to experiment and express yourself, but it can quickly become confusing when you do not know what looks good with what. When you are starting out, focusing on the basic aspects of makeup is the best way to get better. It is amazing what a simple touch of mascara can do to enhance your beauty.

These products are what I used when I started practicing makeup. They are also all the products I use when I am lazy because I don’t like spending hours doing my makeup but I would still love to look cute and put together in the end! I’ve mentioned mostly drug store products because I don’t recommend spending too much money on makeup when you are a beginner. Some drugstore products are also pretty good! Here are the products I recommend:

Eyebrows

Eyebrows frame the face and they are arguably one of the most important makeup products anyone should have. There are brow powders, pomades and pencils but I personally use a pencil because is it easier to apply.

Keeping your eyebrows  trimmed and neat makes applying brow products easier. Using the brow pencil,lightly fill any areas that look sparse until you get your desired thickness.  Completely optional, but I use a concealer to tidy up the perimeter around my brows to correct any mistakes I made to make it look neater.

Brand: My absolute favourite hands down is Jordana’s Fabubrow eyebrow pencil. It is readily available in CVS pharmacy stores in US. If you live in the UK, one of favourites was Rimmel Professional Eyebrow Pencil!

Foundation

The holy grail of makeup products! Foundation is the base for all makeup products and it covers your dark spots, circles and general imperfections. Different shades of foundation exist so finding your perfect shade takes trial and error. Starting out with drug store foundations gives you a basic idea of what colours will work for you and what won’t!

Brand: My favorite drug store foundation, which is also my all time favorite foundation, is Maybelline Fit Me foundation. It also matches perfectly with the Maybelline Fit Me Pressed Powder!

lippies.jpg

Lipstick

A red or nude lipstick is great for a basic makeup kit. This is because they are universally flattering colours that look good on most skin tones. Here is my guide on how to find the perfect shade of nude lipstick! I don’t have a lot of drugstore brands because I personally prefer high end brands in this aspect.

Brand: My current favorite red lipstick is Mac’s Ruby Woo and nude is Mac’s Taupe Lipstick lipstick. 

eyeliner.jpg

Eyeliner

Eyeliner is the bane of makeup lovers existence. Using an eyeliner makes your eyes appear more alert and enhances your eye colour. It is actually one of the trickiest products to apply, even after 4 years!  I believe the earlier you start learning, the better. Practice makes perfect so don’t be afraid to begin experimenting with eyeliner now.

Brand: I don’t use a specific makeup brand for my eyeliner. I actually bought this eyeliner in a Nigerian market for 400 Naira ($1.20). It’s also better than any drug store eyeliner I’ve tried so yay!

sleeklethallengthmascara.jpg

Mascara

Mascara is a makeup game changer. It makes your eyes pop! There are so many affordable mascaras but in my honest opinion, I think that high end brands offer better mascara options.

Brand: That being said, the one drug store mascara I can recommend is Sleeks Lethal Length Mascara. It doesn’t clump and it separates and elongates your lashes perfectly. The mascara is readily available in the UK but not in the US. However, they ship all over the world so you can just order for a delivery on their official website!

Brushes

A basic or lazy beauty kit needs three makeup brushes at most; the foundation brush, the powder brush and an optional spoolie brush for your eyebrows! There are many types of foundation brushes but my favourite is flat top foundation brush. It’s quick and easy to use.

Brand: Real techniques and Eco Tools are amazing drug store brands to try. They have quality brushes that can be bought as stand alones or in sets! I currently own random brushes from both brands that I bought in sets and separately. Shop the Real Techniques Starter Kit here and Eco Tools Starter collection here

That is it! These are just the basics of makeup but once you get comfortable with the basics you can begin to increase your makeup collection and fill it with eyeshadows, bronzers, concealers, contour and highlighter kits and many more. You will even find yourself going back to the basics if you are just having a lazy day like me. Thank you so much for reading this post!

What did your beginner or lazy makeup kit consist of?

Instagram ~ Facebook ~ Pinterest Twitter

Update: This post now contains affiliate links! 

Mac Mineralized Skinfinish Highlighter in Cheeky Bronze: A Review

Ah, Summer. There is nothing like the sweltering hot sun to give you the glow of a glazed donut. Now that summer is here, it’s safe to say we all want that bronzed, sun-kissed look and highlighters are the perfect product to achieve that!

I love the light natural glow a highlighter gives you. It accentuates features of your face that make you beautiful naturally. I started using highlighters 2 years ago and I have not looked back since. I have searched low and high for the perfect highlighter and I  have finally found one that fits me like a glove: Mac’s Mineralized Skin Finish in Cheeky Bronze.

This highlighter is part of Mac’s mineralized Skin Finish collection it comes in 6 shades ranging from pastel pink to khaki coloured shades. It is currently £24.50 on the Mac Website and stores!

handhighlighter

Formula

This powder is described as a luxurious, slow-baked, velvelty soft, domed faced powder with a radiant finish. It is super pigmented you can either wear it as a sheer glow or build it up to a strong intensity. It also has a very smooth feel when you glide it between your fingers. The formula is definitely one of the best compared to the other highlighters I know. It also doesn’t drag on dry patches on your skin and glides smoothly when you apply it!

Swatches

Cheeky Bronze in particular is a soft coral with golden shimmer. This is a very versatile colour that does not clash with any makeup look you’re wearing because it matches your skin tone so closely and complements it!

Here is a swatch of the highlighter on my arm…

swatch

How Long Does it Last?

This highlighter lasts ridiculously long. I bought this highlighter a year ago and I am yet to hit the pan. For the price, it is a very good investment. It is also long-lasting when applied on your face and gives you a lovely glow throughout the day.

I have also been stopped multiple times in public and asked where I got my highlighter from. I think it is the only time I am usually asked about a makeup product I’m wearing. So that must mean something!

ejirohighlight.jpg

How To Use

I apply this product on 3-5 places on my face; cheeks, chin, nose and cupid’s bow. I also apply it on my brow bone occasionally for the extra highlight there.

Using my contour brush, I swipe it over the highlighter in three strokes and apply it to the area in light, sweeping motions. I then repeat until the intensity of the shine has built up to where I want it to be! It is pretty easy to use so this highlighter is definitely idiot proof.

Some Tips…

  • This highlighter is really pigmented so always start with a light strokes and build up from there!
  • Make sure you blend properly to avoid streaky, obvious, highlighter lines.
  • Cheeky Bronze is a coral colour, which may not be the perfect shade for very fair or dark skin tones. Because it is the middle shade in the collection, the pinker shades may be better suited for fairer women and the golden shade for the dark woman!

I will definitely be purchasing this again. I’m the kind of person that once I find a makeup product that actually works, I do not shift to any other brand again. I only own two highlighters now!

Thank you for reading my review! What do you think of this highlighter? 

Instagram ~ Facebook ~ Pinterest Twitter